You know me, I love a good story and this one involves a business that just wanted to biz and put their best foot forward in that endeavor, so they dressed that foot in designer shoes and socks and still wound up tripping somehow.
Say hello to Monday.com
They’re in the project management software business, specifically software that helps teams organize, manage, track etc. They wanna sell this software tool to other businesses so they can theoretically be savvier businesses… nothing wrong with that. Now here’s where I show the commercial, the one that cut through a totally unrelated video on YouTube (otherwise I wouldn’t have known they even existed). It’s less than a minute, so I encourage you to check it out.
Hold on to what you noticed most about the video. Allow me to tell you that if you’re like most of the commenters on the monday.com youtube page where this video lives, it wasn’t what the software actually does. Some of the commenters wanted to know who the attractive spokesgirl was, some dug the sofa or the building architecture, but the overwhelming majority wanted to know where they could get that insanely awesome, crazy infectious earworm beat. And since it’s an ad that cuts through other YouTube videos which are probably extremely unrelated to office/team management to sell people who may not have offices or teams or spokesgirls or jobs this designer software, it had a share of complaints and jokes. This has led to a comment section which I haven’t had so much fun browsing since Amazon’s Three Wolf Moon shirt. Here are a few choice ones:
The BG Music brought me here.. and ONLY that.
So you won’t tell us what the title of the song is? Even if we ask on a Monday????
Yeah, but i hate mondays
I LOVe the music! What’s the name of the music? :O
Its like MS Project but for millennials.
kill your self its trash
Every single time I hear this song it gets better. Need the song NOW.
Is the narrator Dutch? She has great hair and accent.
I will visit Monday.com if you tell me what song is used in this commercial
if you write /anything/ on your computer, you need to get Grammarly
Whats the name of the music used in this ad? PLEEEAASSSEEEEEEE!!!
Anyone know the girls name or IG name at least?
I suggested monday dot com to my employer, and they fire me instantly. True story!
Stop encouraging women to be managers; they’re terrible at it
For everyone asking for the music, here is a link to the song 🙂 https://youtu.be/dQw4w9WgXcQ
monday.com is the best tool and platform in the business. Just perfect!!
You have a great product. But please stop throwing that annoying commercial at me every time I watch something on Youtube.